Archaeotourism: Navigating Heritage and Tourism in a Global Context

Archaeotourism is the intersection of archaeological heritage and tourism, and it has emerged as a major force in cultural economies worldwide. While it stimulates development, employment, and cross-cultural exchange, it also places unprecedented strain on fragile heritage sites and local communities. Every year on 27 September, World Tourism Day  reminds us that travel is more than movement, it is an exchange of ideas, cultures, and identities. Archaeotourism captures where tangible remnants of the past intersect with modern aspirations.